Enhanced Games CEO Max Martin: Paying for Performance and the Future of Elite Sport
In this episode of Going Mental, Olympic champion and Ironman legend Jan Frodeno sits down with Max Martin, CEO of the Enhanced Games, for one of the most controversial conversations in modern sport.
Together they explore whether the current anti-doping system is outdated, why Enhanced Games believes athletes should have the freedom to compete using medically supervised performance enhancement, and whether science should redefine what's possible in elite competition.
Jan challenges Max on athlete safety, ethics, fairness, longevity, recovery, sponsorship, financial incentives and the true meaning of pushing human performance. The discussion goes far beyond doping, touching on recovery, testosterone,...